BWYASSS present THE RUNWAY

To celebrate Mardi Gras 2022, BWS collaborated with Sydney’s vibrant Ballroom culture to create ‘THE RUNWAY’.
Launched with a 60 and 15s which showcased the talent and stories of Sydney Voguing artists Akashi Silky and Father Eliam Slé, the campaign turned into an in store activation, with THE RUNWAY being placed in stores around Sydney.

Art Director: Jackson Elliott
Copy Writer: Will Campion
Creative Director: Brendan Donnely
ECD: Avish Gordhan
Creative consultant from the House of Silky: Xander Khoury